Central display for professionals

The central display is an essential solution to structure your shop while showcasing your products. 

Ideal for wine merchants, delicatessens, florists, ready-to-wear shops, cafes and restaurants, its strategic location in the heart of the store allows it to immediately capture the attention of customers thanks to a neat and accessible presentation. 

What is a central display?

The central display is an exhibition unit designed to be placed in the centre of a sales area. Unlike wall shelves, it creates a real focal point in the shop, naturally attracting the eye of customers. Built in solid wood, it combines aesthetics and robustness, bringing a warm and authentic touch to the layout.

Its design varies according to the needs of professionals: some shop displays offer several levels to maximize product exposure, and others prefer lockers for more selective presentation. 

This type of furniture is particularly appreciated for its 360-degree accessibility, allowing your customers to explore items from different angles without impeding the fluidity of the purchase journey.

Les avantages d’un présentoir central pour magasin

There are many advantages to choosing a central display for your store. 

Positioned at the heart of your sales space, it promotes interaction with your customers by making products immediately visible. It is therefore an excellent support to highlight new products, promotions or seasonal selections, thus stimulating impulse buying.

Its solid wood design guarantees great strength, ensuring optimal durability in an environment as busy as a shop. In addition to its practicality, it brings a natural and elegant cachet to your shop.

Finally, the modular aspect of the central display is another major asset. It can be moved to adapt to the needs of the moment and your desires, whether for frequent renovations or special events.

How to choose a central display for your store?

The choice of a central display is based on several essential criteria. The first consideration concerns the dimensions of the furniture, which must be adapted to the area of your business. A model that is too large could hinder circulation, while a display that is too small would not show off your products.

The practicality of the furniture is to be taken into account. A display that is easy to move as needed, such as the roller display, will facilitate the daily management of your sales space and allow you to adapt its layout according to your needs at the moment. 

Aesthetics play a crucial role in the choice of display. Solid wood, in addition to its durability, offers an authentic and elegant look that easily harmonizes with the world of many shops. 

Suggestions for layout with a central display

The integration of a central display in a trade must be thought according to the customer journey and the desired atmosphere. In a wine cellar, it can be used to display a selection of premium bottles or gift boxes, thus drawing attention to high-value products.

In a delicatessen, a display stand creates a space dedicated to local products, artisanal specialties or seasonal novelties. Its strategic positioning at the centre of commerce encourages customers to stop to discover the articles highlighted and encourage complementary purchases.

A florist can use it to arrange various floral compositions and visually structure its sales space. By playing on the heights and volumes, it is possible to create a harmonious presentation that immediately attracts the eye!

In ready-to-wear, it becomes a key element of merchandising by highlighting accessories, trendy pieces or promotional offers. Placed near the fitting rooms or at the entrance of a store, it captures attention and stimulates customer interest for additional purchases.

Cafés and restaurants can also take advantage of this furniture by installing a selection of take-away products, such as homemade pastries, craft drinks or derivative items. Its accessibility facilitates the discovery of items and encourages consumption on site or to take away.